29/04/2025
The COVID-19 pandemic profoundly transformed the way people think about travel. In a recent study published in the Italian Journal of Marketing, Francesca De Canio, Elisa […]
29/04/2025
In today’s world, diversity and inclusion are increasingly integral to corporate responsibility. However, how do customers perceive diversity, specifically in the context of employees with disabilities? […]
29/03/2025
In recent years, sales education has garnered increasing interest globally, yet the field remains underdeveloped in some regions, including Italy. In his article, Silvio Cardinali offers […]
29/03/2025
E-commerce has become a vital channel for companies across industries, yet its integration into traditional sales and distribution frameworks remains complex. In their article, Valeria Belvedere, […]
01/03/2025
In the Digital Era, how consumers perceive themselves and interact with brands has shifted dramatically. In her study, Chiara Bartoli investigates the impact of digitalization on […]
01/03/2025
The interplay between technology and services is reshaping industries in profound ways. Digital Servitization (DS) is an example of this transformation, a phenomenon where manufacturers integrate […]
31/01/2025
In today’s fast-paced digital world, the service sector is witnessing a revolution powered by intelligent automation (IA), artificial intelligence (AI), and service robots. In their article, […]
11/01/2025
In the contemporary world, few art collections are as influential as the François Pinault Collection. This extensive collection showcases the tastes and preferences of one of […]
11/01/2025
Using Fabianelli, a Tuscan pasta producer, as a single case study, Andrea Runfola, Giulia Monteverde, and Antonio Picciotti investigate how small and medium-sized enterprises (SMEs) can […]
