EIASM 13th Interpretive Consumer Research Workshop

The biennial EIASM Interpretive Consumer Research Workshop will be held in Pisa. We’d like to encourage emerging as well as more established scholars, mainly, but not exclusively, from Europe. We are interested in examining the symbolic, socio-cultural, historical, ideological, and experiential aspects of consumption. We welcome work that is critical in intent (but not limited to this) and we draw our theoretical inspiration from a wide variety of research traditions from the social sciences, arts and humanities.

LINK Call for papers

keywords: consumer behavior, consumer research, interpretive approaches, qualitative methods