08/04/2025
Disgust and preference for familiar brands. Professor Carmela Donato meets Giacinto Callipo and Matteo Candotto (Callipo Conserve Alimentari S.r.l.)
During this Coffee Break, Carmela Donato, Associate Professor of Marketing at Roma Tre University, interviewed Giacinto Callipo and Matteo Candotto, respectively Owner and Marketing Director at […]
11/01/2025
The Future of Product Placement in Italy: Challenges and Opportunities by Giacomo Gistri, Matteo Corciolani, and Elena Grazioli
During this Coffee Break, Giacomo Gistri, Professor of Marketing at the University of Macerata, and Matteo Corciolani, Associate Professor of Marketing at the University of Pisa, […]
07/01/2025
Consumers in Marketing Research: Between Micro and Macro by Stefano Cini and Daniele Dalli
During this Coffee Break, Daniele Dalli, professor of Marketing at the University of Pisa, interviewed Stefano Cini, Commercial Director, NielsenIQ. Based on the article “Consumers and […]
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