Marketing Award

The Marketing Award for Colleges was established in 1988 on the initiative of Philip Morris, with the aim of spreading the culture of marketing within Italian universities. In 2006 the Award was assigned to the Italian Marketing Society, which supports the model of competition among students on cases collected and realized in collaboration with private and public sponsors. The 34rd edition will focus on the Ferrarelle case study


Visit the website dedicated to the Marketing Award.


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Department of Economy, University of Parma
Via J.F.Kennedy 6, 43100 Parma
Tax Identification Number 93053280504 – VAT Identification number 01718720509

Organizational Offices
located at the Sapienza University of Rome, Via Salaria 113, 00198

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