DOCTORAL THESIS AWARD

Società Italiana Marketing with the support of BNL BNP Paribas Group has established the Award for the best PhD Thesis on Marketing.

Thesis written in Italian or English will have to address the following topics:

 

  • International Marketing
  • Consumer Behaviour
  • Marketing Communication & Branding
  • B2B Marketing & Supply Chain
  • Retailing & Channel Management
  • Tourism Culture & Arts Marketing
  • Technology & Innovation Marketing
  • Digital Marketing
  • Sustainable Marketing
  • Services Marketing

 

The prizes will go to 1st and 2nd place

 

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